How Lip Balm Upstart EOS Outdid Chapstick

For the past century, people who wanted to purchase the lip balms had a lot to do. They would dig in and out of drug stores to get a lip balm. The set was also clinical with an ingredient to help in the management of better packaging. If you wanted a better capability with the lip balm, you would skip the tasteless original flavor and go for the mint or cherry flavors on the market.

However, seven years ago saw the development of the EOS Lip balm pastel-colored products. When they came into the market, they were taken by the Walgreens shelf-space as the beauty of target capabilities. The beauty experts at the Allure and Cosmo were not satisfied with this staff. For this reason, their craving for the flavors increased like the craving for milk and honey in the land of promise. However, Miller, Kim, and Christina were also seen whipping EOS bottles at their makeup bags in the company. EOS is the acronym of the Lip Balm company standing in for Evolution of Smooth. This name has grown viral to be seen in numerous television shows, Facebook and magazines in the country. However, the founders of the company have not come out saying anything concerning their business strategies. When they were interviewed at the Fast Company,

, they revealed their story of how they made more than $250 million through selling these products.

Kim, the Research and Consultation Head of Department at the EOS Company, said that the company has it in its goal to become the best-selling lip balm in the United States. While this is true, market leaders project that the company will grow to over $2 billion by the end of the year.


Billionaire Christopher Burch Making it Big in Business

Christopher Burch is a serial entrepreneur. He has a proficient business background in a wide range of industries including technology and real estate. Burch is the co-founder of the fashion brand the Tory Burch fashion label. Burch has been devoted to the power of branding and recently has spread out to focus on marketing and sales to business interests spanning apparels, financial services, and hospitality. He also has interests in technology and consumer products.
Burch is an undergraduate at Ithaca College. He and his brother Robert founded Eagle’s Eye apparel, affirm that specialized in the buying and selling of sweaters. Later, Burch founded a company to produce new brands of jerseys so that he could sell them on campus. In a very short duration, the business expanded to other schools and eventually out to retail stores.
Together with architect Philippe Stark and hotelier Alan Faena, Burch developed Faena Hotel plus the universe in Buenos Aires. They first invested in a grain storage facility. Later on, he invested in real estate developer’s project.
According to Forbes, Burch became a film producer in 1993. He produced the widely acclaimed comedy “Watch it.” The film earned great reviews from critics, notably New York Times. He is a major investor in the Internet IPO for the Internet Capital Group, as well as other communication projects. He has also put investment interest a bottled water company.
Chris Burch’s leadership experience includes his stint at Rothman Institute Orthopedic Foundation where he served as one of the management board. He was also president of the Pierre Hotel Co-op Board. Additionally, he is a past board member of the Guggenheim partnership together with continuum group. In 1982-1985 he became part of the Board of Trustee of the Tilton School where he had donated $ 1.3 million.
Burch got married in 1982 to Susan Cole.

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